LATEST BLOGS

Three women standing in traditional and modern abayas

From Grandmother’s Hands to Modern Hems: The An...

In every carefully sewn seam and flowing fabric of the abaya lies a quiet story of generations. It’s more than tradition stitched into cloth. It holds the quiet wisdom of...

From Grandmother’s Hands to Modern Hems: The An...

In every carefully sewn seam and flowing fabric of the abaya lies a quiet story of generations. It’s more than tradition stitched into cloth. It holds the quiet wisdom of...

woman in abaya standing at airport terminal with a suitcase

Why the Abaya Is the Most Underrated Travel Out...

When planning a trip, most people worry about striking the perfect balance between comfort, style, and cultural appropriateness.  For many women in the UAE and across the Gulf, the abaya...

Why the Abaya Is the Most Underrated Travel Out...

When planning a trip, most people worry about striking the perfect balance between comfort, style, and cultural appropriateness.  For many women in the UAE and across the Gulf, the abaya...

woman wearing abaya with bold colors

Gen Z and the Abaya Reboot: From Tradition to T...

The abaya is a timeless piece of clothing that has gracefully endured in the cultural heart of the UAE, where tradition and modernity coexist in harmony. Once regarded as a...

Gen Z and the Abaya Reboot: From Tradition to T...

The abaya is a timeless piece of clothing that has gracefully endured in the cultural heart of the UAE, where tradition and modernity coexist in harmony. Once regarded as a...

Group of women in abayas of different colors

Beyond Black: The Rise of Color Theory in Modes...

In today’s dynamic fashion landscape, modest clothing has taken center stage, not only as a reflection of religious or cultural values but also as a powerful expression of empowerment, individuality,...

Beyond Black: The Rise of Color Theory in Modes...

In today’s dynamic fashion landscape, modest clothing has taken center stage, not only as a reflection of religious or cultural values but also as a powerful expression of empowerment, individuality,...

Styling Your Abaya with Hijabs Color Matching Tips

Styling Your Abaya with Hijabs: Color Matching ...

The abaya and hijab are timeless staples in modest fashion, especially across the UAE and the wider Middle East. While the abaya offers a graceful, modest silhouette, the hijab frames...

Styling Your Abaya with Hijabs: Color Matching ...

The abaya and hijab are timeless staples in modest fashion, especially across the UAE and the wider Middle East. While the abaya offers a graceful, modest silhouette, the hijab frames...

Mixing Modern and Traditional Abaya Styles

Mixing Modern and Traditional Abaya Styles

Fashion in the UAE is evolving, but some garments never lose their relevance, and the abaya is a perfect example. Once a purely traditional outfit worn for modesty, the abaya...

Mixing Modern and Traditional Abaya Styles

Fashion in the UAE is evolving, but some garments never lose their relevance, and the abaya is a perfect example. Once a purely traditional outfit worn for modesty, the abaya...